The information ecosystem
Whole world versus local world
We now have to make a jump, between the kind of organisation that applies at a global level, to the organisation that effects us personally when trying to establish a niche in the world of e-business.
Political social organisation is structured logically, by reasoning and decision making. It produces man made, definitive laws that are backed up by threat of direct and immediate punishment if they are broken. Such laws are effectively algorithmic instructions, which, as discussed previously, are not suitable for fast responses and automatic adaptability in a fast changing environment. This is evidenced by the many failed attempts, by a variety of governments, to satisfactorily regulate the Internet. For this reason, it is more appropriate to look at systems controlled by heuristics rather than algorithms.
This is why, in the last chapter, a religious rather than a political social organisation was chosen as the example, because this kind of organisation evolves and adapts naturally using heuristic rules and an heuristic strategy. The trick is to extract the essence of that global heuristic strategy and apply it to our own, individual surroundings.
Some of the review readers of the last chapter pointed out that even the heuristic organisation of religions had little relevance to the Internet because there was no way any universal standards of behaviour could be implemented. However, that is not the point. The reason for exampling a macro organisation was not to try to copy or reproduce it, but, to be able to isolate the important elements that give rise to the benefits of organisation. These were: an atmosphere of mutual trust and an efficient framework of communication.
With the realisation that mutual trust and an efficient framework of communication cannot be organised on a global scale within the environment of the Internet - either by religious or political forms of organisation - we have to see how this can be achieved on a local scale. In other words, if the whole world cannot be efficiently organised, how can we find a small part of it that is?